The old tradition of a groom not seeing his bride before the ceremony dates back to arranged marriages, when the bride’s parents did not want t0 risk the groom running off when he got a first look at the woman chosen for him. Times have changed! There are many advantages in doing group photos before the actually ceremony, mostly to do with the way that if these are out of the way, then after the ceremony the couple can be with their family and friends without the crazy rushing through getting everyone together before the reception starts. If a couple wish to shoot any group shots before hand, like these guys did, then we like to set up a “dress reveal” ceremony where the groom sees his bride for the first time in her dress.